Elements
This project was based on how to promote minimalism shopping to the public, in order to reduce the Fast Fashion problems.
Challenge
Fast Fashion has affected our daily life, but we didn't see the negative effect it had brought to us. I want to promote buying clothes minimally in a modern way so the Fast Fashion problems could be solved.
Solution
Publishing a booklet that include the disadvantages of Fast Fashion, how to shop in a minimum way. This will give the public a sustainable shopping guideline.
Testing different art style for the booklet.
Booklet layout sketches.
Character design sketches.
Explore Phrase
Exploring the style of illustrations, content of the booklet etc.
Official booklet layout.
First postcard design.
First Tote bag design.
Storyboard for my short animation.
Testing the frame rate of the animation.
Final Products
The 'Elements' short animation
Postcards
Booklet
Tote Bags
Graduation exhibition setup
